12Th Fail Hit Or Flop: 12th Fail Becomes Vid hu’s Top Grossing Film, Hit Or Flop
His new film ’12th Fail’ has become the highest-grossing film of Vidhu Vinod Chopra’s career as a director so far. This film also managed to be included in those few films released this year whose business was higher in the second week than in the first week. The film has entered its third week of release. The business of the film on Sunday remained below Rs 1 crore for the first time, but it is expected that the collection of the film may be better after Monday because the reports of the film ‘Tiger 3’ released on Sunday are not good. But whether this film is considered a hit or a flop, let us understand in five easy points.
Vidhu’s 10th film as a director
Vidhu Vinod Chopra has entered his 45th year of filmmaking this year. As a producer, his films ‘Munnabhai MBBS’, ‘Lage Raho Munnabhai’, ‘Three Idiots’, ‘PK’ and ‘Sanju’ have earned huge profits. As a director, he has also made famous films like ‘Khamosh’, ‘Parinda’ and ‘1942 A Lovestory’. His last directorial film ‘Shikara’ was declared a flop on the very first day of its release. As a director, his films like ‘Karib’, ‘Mission Kashmir’ and ‘Eklavya’ also did not do well at the box office. The film ’12th Fail’ is the 10th film of director Vidhu Vinod Chopra.
Earned Rs 27.25 crore in two weeks
The film ’12th Fail’, which was released on October 27 along with Kangana Ranaut’s film ‘Tejas’, was widely appreciated by the critics, and due to this, the film started gathering crowds at the box office after the first weekend of its release. The film did a business of Rs 13.04 crore in the first week. Due to praise from the audience and critics, the film managed to earn Rs 14.21 crore in the second week. The film’s business reached Rs 27.25 crore in just two weeks and during this time Vidhu also threw a grand party in Mumbai to celebrate the success of the film.
Fundamentals of Film Business
But to understand whether the film ’12th Fail’ is a hit or a flop, it is necessary to reiterate the basic principles of the film business. Unless a film makes twice the business of its cost at the domestic box office, the film is not declared a hit. A film becomes a super hit if it does three times the business and a blockbuster if it does more than that. By the 17th day of its release i.e. by the third Sunday of its release, the film ’12th Fail’ has made a business of Rs 31.15 crore. To get the title of hit, it still needs to earn around Rs 9 crore more. Although the film has already become a profitable deal for Vidhu through overseas earnings, satellite rights, and OTT rights, it is yet to be declared a hit at the box office.
Got the benefit of the audience’s praise
The problem with the failure of the film ’12th’ was that it was released in very few theatres. Despite this, it surprised everyone with an opening of Rs 1.10 crore on the very first day of its release. The film received good reviews, the meaningful message of the film was discussed on social media and the film earned Rs 6.70 crore in the first weekend itself. The film did more business on the second Friday of its release than the first Friday, which is considered an unexpected result in the cinema business.
Film made at a cost of 20 crores
According to the information, the film ’12th Fail’ starring Vikrant Massey has been made at a cost of around Rs 20 crore. Due to the film’s domestic box office earnings, the film has come in the green zone, but to get the title of hit, it is necessary for the film to cross the psychological figure of Rs 40 crore, which it will achieve if the film remains in theaters till next week. Maybe because no big film is being released in theaters this Friday and the coming Friday. Like Vikrant Massey, this has also become the highest-grossing film of Vidhu Vinod Chopra to date.